SIDEKICK COllections

Why We Invested Collection

We have curated a selection of 'Why We Invested' articles, with insights on what makes these startups such exciting prospects!

Why We Invested in La Solive

Our ongoing support for La Solive since 2022 reflects our deep belief in the power of education and skill development to drive the...

Why We Invested in LabLabee

LabLabee announced its $3.4m seed round led by Reach Capital , with strategic participation from Cedric Sellin (BA), Mohammed Husamaddin...

Why We Invested: We are Doubling Down on Visibly

Visibly recently announced its $7.5m seed round led by Creandum , with participation from Seedcamp , Triple Point , notable angels,...

Why We Invested in Uphill Health

Uphill Health today announced their €7M Series A round led by Explorer Investments and Redstone, alongside Brighteye, Mustard Seed Maze...

Why We Invested - Sdui's €25M Series A Extension

Why we’ve backed Sdui in simplifying everyday digital education, facilitating communication and organisation in schools and daycare centres.

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Browse our 'Anonymous Exits' Series

We lift the lid on Exits, interviewing founders that have successfully exited on how their exits came together and their lessons for others.

Anonymous Exits: You Can be a Great Entrepreneur Without Being a Great CEO

Welcome to the fourth in our series of ‘Anonymous Exits’. In our Anonymous Exit series, we meet founders and executives that have exited...

Anonymous Exits: Earnouts Need to Align Incentives

In this edition of Anonymous Exits, we dive into an outgoing CFO/ COO's perspective. Earnouts emerged as a theme of focus.

Anonymous Exits: Exit Timing Reflects Founders' Life Perspectives

We speak to a founder that exited their business for >$500M, keeping their identity anonymous so they can be speak freely!

Anonymous Exits: A Smooth Exit

We speak to a founder that exited their business in the past 12 months, keeping their identity anonymous so they can be speak freely!

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Want to know about building your PEOPLE function?

We've curated a collection of content on People, aiming to help you apply the fundamentals in this critical function!

Event Recording: People: Hiring for International Expanison

In Session 3 of the Edtech Startup Festival, we focused on the People side of building a business, looking into International Expansion.

Crafting Appealing Job Descriptions

Understanding the role you're hiring is critical to ensuring your team evolves in your preferred, or necessary, direction.

Making Interviews Work for You

No ‘ifs’ or ‘buts’, ‘ands’ or ‘maybes’, your team will make or break your startup. Hiring the right people into the right roles at the...

Leadership Growth in a Startup Environment

Top tips on how to foster leadership development within your team, including founders, team leaders and emerging leaders.

Keeping Your Team Motivated and Retained

Keeping your team happy and motivated is the key to startup success. Build a culture that inspires your team to feel loyal and committed.

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Want to know about building your MARKETING function?

We've curated a collection of content focusing on Marketing (including some on sales) to help you reach and convert your customers!

Event Recording: How Duolingo grew from 1M to 300M

Marketing & Growth was the topic for the 4th Session of the Brighteye Edtech Startup Festival - Looking at How Duolingo grew from 1M to 300M

Cold to Gold: How to Build a Winning Pipeline

A guide on mastering the processes of lead generation and qualification, fundamental to achieving scalable and sustainable growth.

Designing an Effective Sales Funnel

For startups eager to scale quickly and efficiently, a well-designed sales funnel is an absolute game-changer. Read the guide!

Getting the Most Out of Your CRM

CRMs are the cornerstones of building scalable processes, deepening customer relationships and boosting profitability. Read the guide!

Growing Your Presence with Social Media Marketing

Social media marketing is a helpful tool for startups looking to build their brand profile, all while working within lean budgets.

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Want to know how to think about INTERNATIONAL EXPANSION?

We formed a collection on International Expansion to help you navigate this complex but often fruitful growth opportunity!

Executing International Expansion Entries

How to think about executing international expansion entries, including understanding your markets, entry strategy and GTM.

Deciding Where to Expand

A guidance document to help companies decide which markets to enter, beyond their first market, including templates.

Making Your First Hires in a New Market

Your first hires will be the ones establishing your presence, driving momentum, and making sure you hit the ground running. Dive in!

When Should a Company Internationalise?

An article and diagnostic tool to help companies to understand when to expand internationally and indications of readiness.

Navigating Regulatory and Legal Compliance when Expanding within Europe or to the US

Expansion is exciting - but it's vital to stay on top of the regulatory and legal landscapes you're entering. This guide breaks it down.

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SIDEKICK COllections

Why We Invested Collection

We have curated a selection of 'Why We Invested' articles, with insights on what makes these startups such exciting prospects!

Browse our 'Anonymous Exits' Series

We lift the lid on Exits, interviewing founders that have successfully exited on how their exits came together and their lessons for others.

Want to know about building your PEOPLE function?

We've curated a collection of content on People, aiming to help you apply the fundamentals in this critical function!

Want to know about building your MARKETING function?

We've curated a collection of content focusing on Marketing (including some on sales) to help you reach and convert your customers!

Want to know how to think about INTERNATIONAL EXPANSION?

We formed a collection on International Expansion to help you navigate this complex but often fruitful growth opportunity!

More coming soon...

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